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Services & Pricing

Clear pricing.
Real outcomes.

Three tiers built for B2B SaaS founders — from a single product demo to a full GTM video suite that closes enterprise deals.

Service Tiers

Tier 01

Product Demo Video

$10K–$12K / project

A scripted, fully produced 60–90 second product walkthrough that shows buyers exactly what your product does and why it matters — fast.

Ideal for: Series A–B SaaS teams launching to a new market or replacing a screen-capture demo that isn't converting.

  • Strategy + discovery session
  • Full script & storyboard
  • Professional screen capture & motion design
  • Voiceover + original sound design
  • Two rounds of revisions
  • Delivery in MP4 + web-optimized formats
Timeline: 3 weeks
Start a Project →

Tier 03

Full GTM Video Suite

$20K–$25K / project

Everything in Tiers 1 & 2 plus social cuts, sales enablement assets, and a distribution strategy — the complete video system for your GTM motion.

Ideal for: Teams preparing for a major launch, funding announcement, or scaling an outbound motion that needs video at every touchpoint.

  • Full product demo (60–90 sec)
  • Brand story video (2–3 min)
  • 3× social cuts (LinkedIn, paid ads, email)
  • Sales enablement package (slide thumbnails, GIFs, email assets)
  • Distribution & hosting recommendations
  • Unlimited revisions within project scope
  • Source files included
Timeline: 4–5 weeks
Start a Project →
How It Works

Four steps from brief to live.

Every project follows the same proven process. No surprises, no scope creep, no chasing approvals. Just clean execution.

1

Discovery

We open with a 60-minute strategy call. We audit your current positioning, sales motion, ICP, and where video fits in your pipeline. You leave with a clear brief — we leave with everything we need.

2

Script & Storyboard

We write the script and map every frame before we shoot a single second. You approve before we enter production. This is where most agencies cut corners — we don't.

3

Production

Remote or on-site recording, motion design, sound design, and editing. You get a rough cut for review, followed by polished revisions based on your feedback.

4

Delivery & Optimization

Final files delivered in every format you need. We include platform-specific specs, compression settings, and placement guidance so your video actually performs where you run it.

Client Story — Acellent Technologies

From 12% to 31% close rate.

Acellent — a B2B SaaS company selling into Boeing, NASA, and Airbus — replaced their static pitch deck with a Sapelo-produced demo video. Their close rate jumped from 12% to 31% in the first quarter. Sales cycles shortened by 3–5 days, and average deal size grew 15–20%.

Read the full case study →
31%
Close rate
(from 12%)
2.6×
Pipeline
improvement
$420K
Revenue
impact
Get Started

Book a strategy call.

30 minutes. We'll assess your current video presence, identify the highest-leverage opportunity, and tell you honestly which tier fits your stage. No pitch, no pressure.

Start a Project → Or calculate my pipeline gap →
Frequently Asked

Most projects run 3–4 weeks from kickoff to final delivery. Tier 1 (Product Demo) is typically 3 weeks. Tier 2 (Brand Story) is 3–4 weeks. Tier 3 (Full GTM Suite) is 4–5 weeks. Timelines depend on how quickly you can turn around approvals — the fastest projects we've run finished in 18 days.

Yes, with the right fit. We work best with post-product, post-PMF teams who have a real customer story to tell and a sales motion that video can accelerate. If you're pre-revenue or still figuring out positioning, we'll be honest with you on the call — a video won't fix a messaging problem. If you're there, we're a strong partner.

Absolutely. All deliverables include a paid ads cut at no extra cost. We size and optimize for LinkedIn, YouTube pre-roll, and Meta placements. Tier 3 includes three dedicated social cuts specifically built for paid distribution. You own all rights to every asset — there are no licensing fees or usage restrictions.

Tier 1 includes two rounds of revisions. Tier 2 includes three rounds. Tier 3 includes unlimited revisions within scope. We define scope clearly in the brief before production begins, so revisions are almost always straightforward. In practice, most clients are happy after round one. If a revision request requires new production (new scenes, major script changes), we'll scope that separately and honestly.

We don't host your video or run your paid distribution — that's your team's job (or your media buyer's). What we do is give you everything you need to deploy it right: platform specs, compression settings, thumbnail recommendations, and placement strategy per channel. Tier 3 includes a 1-hour distribution workshop. We've seen too many great videos wasted on a bad embed — we make sure that doesn't happen to you.